A visual identity that truely expresses all the wonder that your business has to offer.
BEAUTIFULLY BESPOKE BRANDS
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But what is 'Branding' you ask? Isn't it just a Logo?
Branding is a way that your business & what you offer 'expresses itself" to your audience - in the way it speaks, sounds, looks, how it makes your audience feel & ultimately what it can do for your clients & customers.
IT'S IMPOSSIBLE TO EXPRESS ALL THIS - WITH JUST A LOGO
THE PROCESS →
INCLUSIONS →
NOT JUST A LOGO | COMPLETELY CUSTOM BRAND DESIGN
A Brand unique to you
Your Brand is the world in which your customer steps inside of, when they reach any touch point of your business. Your Branding is more than just your Logo. It is the language you use, it is the essence of your business and how your visually represent that to your ideal customers and clients. It is how your business makes them fell + what you can do for them.
Allow me to explore this with you, to create a Visual Identity for your Business, that excites your Clients/Customers and ultimately gets them booking your service, or buying your products!
WHO IS THIS FOR? →
✓ You're an established Business but your existing Brand needs some love or redirection.
✓ You know your target audience, and you have a vision in mind for your Brand. You are committed to delving into a Discovery Session to explore your Business and what it will bring to the world, and you're excited to work with me to bring your Visual Identity to life!
✓ You are at the beginning of your business journey and need a Badass Brand to launch to the World.
Entrepreneurs, Start-Ups + Rebrands
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✓ Main Logo/s
✓ Logo variations (initials, icons or logo colour variations)
✓ Sub-Mark (where applicable)
✓ Brand Guidelines (inc. font selections and custom colour palette)
✓ Font Files
✓ Logo and Logo variations in all formats (png, pdf, jpeg, adobe illustrator design file)
✓ 3 Rounds of Revisions (further rounds of revisions can be provided on an hourly basis)
Inclusions
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When Building a Badass Brand™, it's super important to lay the foundation first, before thinking about laying the bricks so-to-speak. The initial phases of building your Brand once your 50% deposit is settled, will be to fill out a Brand Questionnaire which covers all the juicy details I will need. I will also collaborate with you to create a visual representation of your vision & goals in Pinterest.
You will also get a 1 hour Coaching/ Discovery Call included in this initial phase.
Once a clear direction has been established, I will then provide your first round of Brand Design via a PDF along with Mock Ups and a Moodboard. From here you will provide feedback and you will have the opportunity to clarify further your vision based on the first round of concepts.
Your final Brand Files + Documents will be provided to you in a Google Drive Folder (Digitally).
The Process
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You can view our Brand Packages here.
If a strategic, completely custom Brand Package isn't ticking your boxes, you could always consider a Pre-Made Brand Kit.
I have created the Pre-made Brands as an affordable option for Lean Start-Ups, who have budgets to stick to.
Expertly designed one-off Brands that I customise (business name only) to you. These kits arm you with everything you need to hit the ground running with your new business, without the need to eat Raman Noodles* for a week!
(*trust me on this, I know all the feels when trying to budget)
NEXT QUESTION →
HOW MUCH DO YOUR CUSTOM BRANDING PACKAGES COST?
I usually ask to allow 4 weeks for Brand Creation but this will depend on your responsiveness as a client to provide the necessary information when requested. The first week will consist of exploring your business and your Brand. The second week ideally would consist of creating your concepts and presenting these to you. The third week would consist of making any refinements before wrapping up your Branding Package and sending these over to you upon finalisation of invoice.
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HOW LONG DOES IT TAKE TO CREATE MY BRAND?
You will know who your target audience is. You will have an understanding or idea of your Brands personality and how you want to convey that to your clients and customers. I will help you explore these areas, but only having a business name isn't enough for me to create an entire Brand for you. You will also be happy to stick to deadlines, and make decisions whilst also trusting me and my experience and knowledge as a Designer. To find out more about our Creative Process click here.
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WHAT IS REQUIRED FROM ME AS A CLIENT, TO CREATE MY BRAND?
Upon acceptance of your Design Proposal, a 50% non-refundable deposit is due to secure your Project. The remaining 50% is required prior to launch/hand-over of Design Files.
You are welcome to make part payments of your remaining 50% deposit, prior to Launch/Design files being released.
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DO YOU OFFER PAYMENT PLANS?
Yes! I DO!
If a completely bespoke Branding solution isnt your cup of tea, I have created another affordable option with my Pre-Made Brand Kits. These Brand Kits are one-off Designs that I customise to your business name and come with Brand Guidelines, Colour Palette, Icons and Submarks, the works!
Head over to the Digital Shop and check them out!
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DO YOU HAVE OTHER BRANDING OPTIONS?
YOUR PRIVACY + DETAILS WILL NOT BE SHARED OR SPAMMED, EVER.
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